WHY FRANCHISE?

Business format franchising is the granting of a license by one person (the franchisor) to another (the franchisee), which entitles the franchisee to trade under the trade mark/trade name of the franchisor and to make use of an entire package, comprising all the elements necessary to establish a previously untrained person in the business and to run it with continual assistance on a predetermined basis.

Franchises are...
  • Successful: because they use a proven business formula they reduce the incidence of failure
  • Profitable: because they give you immediate benefits of scale and brand recognition
  • Saleable: because people buy success
  • Protected: You get exclusivity in your territory
  • Synergistic: You benefit from the power of using the same trademark as other stationers throughout the market place
  • Value: You benefit from buying imported good value products sourced globally with other franchisees around the world